Phoebe Little’s Big Win in NAIDOC Cup Jersey Competition

Phoebe Little is the winner of the 2023 NNSWF NAIDOC Cup Jersey Competition.

“Phoebe is a talented Kamilaroi, Gomeroi, Gamilaraay high school student from Tamworth. Her amazing design beautifully represents the theme of the 2023 NAIDOC Cup, ‘For our Elders’, and will feature on the NNSWF NAIDOC Cup playing strip,” says Joe Wright, Northern NSW Football’s Legacy Development Officer.

Phoebe's winning design embodies the challenges and milestones First Nations culture has overcome throughout history. It pays tribute to the strength of the elders who have played an integral role in preserving and passing on their traditions and beliefs, ensuring the continuity of First Nations culture. The design acknowledges the diverse tribes and the profound connection shared with each other and their country. 

NAIDOC Cup Jersey

Football holds a special place in Phoebe's heart


Initially a hobby and a means to stay fit, football has become an outlet and a passion that continues to drive her. “Through football I learned life skills, like overcoming challenges and adapting to new situations. Football will always be a part of who I am and connecting it with art and culture is amazing. I’m super stoked to win this competition and have my design featured,” Phoebe said.

Phoebe’s design will feature on the official team strip for the NNSWF NAIDOC Cup teams.

The NAIDOC Cup has become a highly anticipated annual tournament that fosters inclusivity, diversity, and respect for First Nations culture.

According to Wright “The NAIDOC Cup is for selected First Nations footballers aged 12 to 16 to represent Northern NSW Football against teams from Football NSW.

This year's Cup will not only showcase extraordinary football skills but also provide a unique opportunity to immerse in the rich First Nations culture across New South Wales.”

Purchase your own NAIDOC Cup jersey

Orders are now open to purchase your own NAIDOC Cup jersey featuring Phoebe's design.
Purchase here

Orders must be placed for the supporter jerseys by 5pm Friday 19 May.

Get along to the 2023 NAIDOC Cup

  • Monday 3 July and Wednesday 5 July.
  • Valentine Sports Park, Glenwood (Darug land).